Marketing Professional

MARKETING PROFESSIONAL

Job Summary:

We are seeking a results-driven and creative Marketing Professional to develop and execute marketing strategies that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will have a strong grasp of current marketing tools and trends and be able to lead integrated marketing campaigns from concept to execution.

Key Responsibilities:

• Develop and execute comprehensive marketing strategies aligned with business goals.
• Manage content creation, digital marketing campaigns, and social media presence.
• Create compelling content for various platforms including social media, websites, email, and blogs.
• Conduct market research to identify trends, target audiences, and competitive positioning.
• Analyze marketing performance metrics and provide actionable insights.
• Coordinate with cross-functional teams such as Sales, Development, and Design to align campaigns.
• Manage social media accounts and engage with the online community.
• Oversee paid advertising campaigns (Google Ads, Bing Ads,Social media) to drive targeted traffic, conversions, and ROI.
• Monitor and report on the effectiveness of marketing efforts using KPIs and analytics tools.
• Plan and execute events, promotions, and product launches.
• Maintain consistent brand messaging across all channels and materials.
• Stay updated on industry developments and competitor activities.
• Manage budgets and ensure marketing initiatives are delivered on time and within scope.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 2–5 years of experience in a marketing role (more for senior roles).
• Proficiency in marketing software and tools (e.g., Google Analytics, HubSpot, Mailchimp, Canva, Adobe CreativeSuite).
• Excellent organizational and project management abilities.
• Strong understanding of digital marketing tools (SEO, SEM, email marketing, analytics).
• Proficiency in marketing platforms like Google Analytics, HubSpot, Mailchimp, or similar.
• Excellent written and verbal communication skills.
• Creative thinker with strong problem-solving abilities.
• Ability to manage multiple projects and deadlines.

Preferred Qualifications:

• Experience with CRM systems (e.g., Salesforce, HubSpot).
• Knowledge of HTML/CSS and CMS platforms like WordPress.
• Industry experience in IT (Information Technology.